The AI-native CRM that speaks plain English. Just talk to it.

Waboom CRM does the data entry, builds itself around how you work, and surfaces what needs attention. You just approve. No forms, no setup project, no consultants.

You approve everything

Nothing lands without your okay.

Always traceable

Every change shows where it came from.

Live in minutes

No migration, no setup project.

See it in action

Talk to it, watch your CRM change

This is the real Waboom CRM. The terminal lives inside it, so a sentence updates your records, tables, and views as you watch.

Waboom CRM

Ask Waboom to pull up anything…

Message Waboom
Answers from your dataCreates and updates recordsBuilds fields, views and automationsDrafts and sends emailsTwo-way Xero sync

The problem

Every CRM makes you work for it

Traditional CRMs like Salesforce and HubSpot put the work on you. You type the call notes, update the deal stages, chase the empty fields, and pay admins or consultants to change anything. So the data goes stale, the team stops trusting it, and it becomes shelfware.

Stale. Distrusted. Shelfware.

The reversal

Waboom works for you. You just approve.

Waboom CRM reverses the flow. Instead of you feeding the software, the software watches your business, writes the updates, and proposes them. You simply approve. Every change shows where it came from, and nothing is saved without your okay.

The old way

You feed the CRM.

  • You type the notes after every call.
  • You update the deal stages by hand.
  • You chase the empty fields.
  • You pay admins to change anything.

The Waboom way

The CRM works for you.

  • It watches your business and writes the updates.
  • It proposes, and every change shows where it came from.
  • You approve. Nothing lands without you.
  • No admins, no consultants.

The terminal

You don’t configure it. You talk to it.

A conversational CRM you run by talking. Type it or say it. Ask a question and it answers from your live data; describe a change and it makes it. The terminal runs the whole platform, grounded, so it never guesses.

WaboomTerminal
Move Globex to Qualified and email them the quote
Type itorhold to talk
1

You talk to it

Type or speak in plain English, the way you’d brief a colleague. The terminal runs the whole CRM.

2

It proposes, grounded

It answers and acts from your live data, never guesses, and shows where every change came from.

3

You approve

Notes, tasks, emails, records, all from one sentence. Preview, then approve or undo. You stay in control.

The platform

A customizable CRM you extend by talking

Waboom isn’t a fixed app. It’s a platform. Leads, pipeline, quotes and jobs are all built the same way, as extensions you can shape. Need something that isn’t there, like a new object, a field, or a whole workflow? Describe it and it’s added. Your whole org can build on it, and so can you, just by asking.

Waboom builds the core
ready on day one
LeadsPipelineContactsQuotesInvoices
Your org builds on it
for the whole team
JobsSchedulingYour workflows
And so do you
just for you, just by asking
Your dashboardYour automations
One platform
Everything is an extension you can shape. Describe what you need and it's added.

On the go

Run your whole CRM from your phone

On your phone, Waboom works two ways. Talk or type to get things done, log a call, send a follow-up, or ask what is going on, and it actions them. And when it has updates for you, they arrive as a review queue, each showing where it came from, ready to approve or skip with a tap. Your whole CRM, in one thumb.

Talk or type to it

Log a call with Acme. They want a quote.

Done. Note logged, quote drafted.

Or just approve what it proposes

New taskfrom an email from Sarah

Send the renewal quote to Northwind by Thursday.

ApproveSkip

Everything a CRM should have

A complete CRM out of the box, then shaped to your business by conversation, never the rigid template you have to live with.

Waboom CRM
Waboom CRM leads workspace, built by conversation

Your real workspace, generated from a sentence.

Leads

Capture and qualify top-of-funnel inquiries before they become deals.

Pipeline

A visual board of your opportunities from first touch to closed.

Customers & Contacts

One source of truth for the companies and people you do business with.

Quotes & Invoices

Build proposals and send invoices, with billing synced two-way to Xero.

Contracts & Jobs

Agreements through to fulfilment and delivery work.

Scheduling

Schedule and plan your jobs and delivery work, and balance the team’s workload.

Dashboards & Analytics

KPIs, revenue, and pipeline health at a glance.

Automations

Trigger reminders and actions when records change. No code.

Built-in AI assistant & custom objects

Need something that isn’t here? You build it yourself, just by asking, no developers required.

Integrations

Two-way Xero sync, built in

Create a customer or invoice in Waboom CRM and it flows straight to Xero. When a payment lands in Xero, Waboom knows in real time. No double entry, no month-end reconciliation.

  • Customers and invoices sync automatically
  • Payment status flows back to your records
  • No spreadsheets, no double handling
Explore the Xero integration
Waboom CRM
Two-way
Xero
Xero
Customers and invoices sync to Xero
Payment status flows back in real time

More integrations on the way.

Security & trust

Your data stays yours.
Full stop.

An AI that writes to your CRM only earns trust if it is built to be safe. Waboom CRM is, by design.

We never train on your data

Your records and your IP are never used to train any model, and are never exposed to other businesses on the platform.

Grounded, with provenance

The assistant only states what is true from your data, and every change shows exactly where it came from.

You approve everything

Nothing is written without your okay. Preview any change before it lands, and undo it in one tap.

Encrypted, bring your own key

Encrypted in transit and at rest. Use your own model key, so your data stays under your control.

Read more about how we keep your data private.

Stop configuring software.Start telling it what you need.

A no-code CRM and Salesforce alternative you shape by conversation, not configuration.

Waboom CRM compared with Salesforce/HubSpot and spreadsheets/Airtable
Salesforce / HubSpotSpreadsheet / AirtableWaboom CRM
Time to liveMonths of onboardingDIY from a blank gridMinutes
Who builds itAdmins and consultantsYou, by handThe AI, by conversation
Changing itChange requests and add-onsRebuild your formulasJust ask, done in seconds
Your data and IPTheir platform, their termsLoose and unguardedPrivate by design
PricingPer-seat, locked inCheap but not a CRMPay only for what you use

Pricing

Pay as you go. Nothing up front.

No subscriptions and no per-seat fees. You only pay for what you actually use.

  • Only pay for what you actually use
  • No subscriptions or per-seat fees
  • No setup or onboarding fees
  • Scales with usage, not headcount
  • No lock-in, cancel any time
Contact us

See full pricing

Leadership

Meet the founders

25+ combined years in enterprise systems, eCommerce, and business transformation.

John Mellows

John Mellows

Founder

With over 20 years across Microsoft Dynamics 365 Business Applications, I've spent my career implementing the systems that run businesses, from finance and operations to sales and service.

Waboom CRM is the system I always wanted to give clients: one that molds to how a business actually works, instead of forcing the business to bend around the software.

Connect on LinkedIn
Leo Garcia-Curtis

Leo Garcia-Curtis

Founder

I led Zyber, one of New Zealand's premier Shopify Plus agencies, as CEO, managing 30+ staff and working with brands like BedsRus, G-Shock, and Real Pet Food.

Watching AI emerge, I saw it could let lean teams run like large ones. That's the bet behind Waboom CRM: software that builds and runs itself around you.

Connect on LinkedIn

Frequently asked questions

What is Waboom CRM?
Waboom CRM is an AI-native CRM. Instead of configuring rigid software, you describe how your business works and the built-in assistant builds your pipeline, fields, views, and automations for you. It runs your CRM with you and adapts the moment your business changes.
What is an AI-native CRM?
An AI-native CRM is a CRM built around an AI agent from the ground up, rather than a traditional CRM with AI features bolted on. Instead of you entering data and configuring software, the AI builds the system around how you work, does the data entry, and surfaces what needs attention - you just approve. Waboom CRM is an AI-native CRM you run by talking.
How does building by conversation work?
You tell Waboom CRM what you need in plain language, for example "add a renewal date to deals and remind me 30 days before." It is built and appears in your workspace straight away. You can preview changes and undo them, so there is no risk in experimenting.
Do I need technical skills or an admin to set it up?
No. There is no setup project, no consultants, and no admin certification. If you can describe how your team works, you can build it yourself. You are running on your own CRM within minutes.
Is my data private and secure?
Yes. The assistant is grounded, it only states what is true from your data and will not invent answers. We never train any model on your data. Your records and your IP are kept private by design and are never exposed to the model or to any other business on the platform.
How does pricing work?
You only pay for what you use, with no per-seat lock-in. There are no setup fees, and you can cancel any time.
Can Waboom CRM replace Salesforce or HubSpot?
Waboom CRM covers the core of what teams use a CRM for, and lets you shape those workflows around your business instead of fitting a template. Where traditional CRMs need admins and months of setup, you build the same thing by conversation in minutes.

Contact

Get in touch

Tell us about your business and we'll show you how Waboom CRM can work for you.

Prefer to talk first? Send us a note

Auckland Office

Servcorp Office, A-Grade Building

Level 8, 139 Quay Street
Auckland CBD, New Zealand

Waboom Auckland Office Building
Waboom Office Breakout Space